Calendar Printing Helps Non Profit Animal Shelter Pay Bills
Non Profit Calendar Printing Case Study
A nonprofit organization called “Pet Paw-See” printed a calendar to help pay for their shelters veterinarian bill. The nonprofit organization helps unwanted animals find loving homes. The Pet Paw-See's goal was to sell the calendar around town at local veterinarian clinics.
The Pet Paw-See Objectives was:
Print a calendar that would emotionally attract people attention to get them to buy a calendar.
A local artist who adopted an animal in past donated her time to design the calendar. The pictures on the cover displayed a dog and a cat staring at you. “Giving people who saw the calendar the feeling of helplessness.”
To bring in extra money with the calendar the top pages were sold for $50.00 to people who wanted to feature their pets that they’d adopted. The bottom pages had about ten smaller pictures of animals that needed homes.
The layout for the calendar was created from one of Printing Center USA's Free online templates. The organization only needed 200, so the calendar was printed on our digital press to save money. The digital press is great for printing shorter runs to save on cost without losing print quality.
Results
- Pet Paw-See sold 200 calendars at $6.00: Making $1,200.00.
- The organization plans to print the calendar again.
- They plan to incorporate local sponsors to boost their revenue.
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