Manufacturing Companies Save With Smaller Sized Catalog Printing
Manufacturing Catalog Printing Case Study
C. Sharps Arms inc. advertises their handcrafted rifles in a catalog that features the different styles and custom designs customers can order.
Catalog Objective:
C. Sharps Arms inc. mails this catalog over the U.S.A to customers who are interested in buying a handcrafted rifle. The catalog brings the showroom to customers and potential clients. Pictures of the rifles and parts showed the quality of rifle that customers could build. The owner John Schoffstall says a catalog is a great way for a small company from Big Timber Montana to get their product noticed. Along with their catalog, C. Sharp Arms Inc. prints magazines, brochures and business cards.
This catalog was printed 8.5 x 5.5. Schoffstall says, when they printed this catalog they wanted an economical catalog that got their message across. Plus, the smaller size of the catalog could go anywhere by mail.
Results:
The C. Sharps Arms Inc. catalog gives the company an edge over their competition by allowing the product to be seen by thousand’s of potential customers interested in buying a handcrafted rifle.
Printing Specifications
- 8.5 x 5.5
- Portrait Catalog
- Cover White 80# Book Gloss
- Inside White 80# Book Gloss
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