Advertise Your Style With Catalog Printing
Technology Catalog Printing Case Study
First Time Using An Online Printer
Prototron Circuits printed their 2010 catalog with an online printer and saved a bundle on printing cost. They were amazed by the printing quality.
Catalog Objective:
Prototron Circuits, like many companies in today’s economy, are looking for ways to save money and time. Marketing is usually an area where companies cut back. Prototron marketing Director, Eric Cormier, says despite the tough economy the company still needed a color catalog to pass out to customers at upcoming tradeshows.
Cormier says he decided to give online printing a try. After searching on Google for catalog printing he chose Printing Center USA. He says our prices were cheaper than any other local print shop in his area. This being Cormier’s first experience printing with an online printer he was skeptical of the quality that he would receive. Once the catalog showed up on his doorstep at Prototron, Cormier says he noticed right way that he made the right decision.
Prototron is a printed circuit board manufacturer. The company’s brand is the “Color Wheel.” The color wheel represents the different colors customer can order for their circuit boards. Flipping through the catalog customers can read about the different technology Prototron offers. Another unique idea inside the catalog is the reference section. In this section Prototron featured companies that they do business with daily. This was a nice thank you for their business.
Results
- Prototron says it plans to print more jobs with Printing Center USA. The quality is outstanding and the price can’t be beat.
- Printing Specifications
- 5.5 x 8.5 catalog
- Saddle-stitched, portrait
- 24 pages
- Full color offset
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