Magazine Printing Attracts Enthusiasts
Recreation Magazine Printing Case Study
Classic Journey Outfitters prints a high quality catalog every spring to attract outdoor enthusiast.
Catalog Objective:
The owner of Classic Journey Outfitters, Joe Cummings, says their catalog is an effective way to attract anglers to Missoula, Montana to fly fish. The reason for their success is the quality of catalog they print. Cummings says it best: “ If you want your catalog to be successful make sure it’s done right. You’ve got to remember that your catalog is the face of your business.”
This catalog layout is clean and well thought out. The photography captures the outdoor experience anglers will enjoy fishing in Missoula. The text is clear and gets the message across to the readers. The catalog demonstrates the adventure that customers will experience on the water with Classic Journey Outfitters.
Printing Description:
- Final Size 6 x 9
- Cover White 100# House Cover Gloss
- Insides White 100# House Book Gloss
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