{"id":13246,"date":"2024-12-17T10:58:12","date_gmt":"2024-12-17T17:58:12","guid":{"rendered":"https:\/\/www.printingcenterusa.com\/blog\/?p=13246"},"modified":"2024-12-17T10:58:13","modified_gmt":"2024-12-17T17:58:13","slug":"behind-the-print-laughing-through-the-chaos","status":"publish","type":"post","link":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/","title":{"rendered":"Behind the Print: Laughing Through the Chaos with Dan Richardson"},"content":{"rendered":"\n<p>Welcome to the latest episode of <em><strong>Behind the Print<\/strong><\/em>, where we bring you the creative stories of industry leaders shaping the world of professional printing. In this episode, I sit down with <strong><em>Dan Richardson CEO and Founder of Chubble Gum<\/em><\/strong>, to discuss his journey from creating art as a form of decompression to founding Chubble Gum, a playful and authentic lifestyle brand that connects with audiences through mental health-focused designs and relatable products like stickers, notebooks, and stationery.<\/p>\n\n\n\n<p>Below, you&#8217;ll find the <strong>transcript of our conversation<\/strong>, edited for clarity to ensure easy reading. If you want the full, authentic experience, make sure to check out the <strong>video<\/strong> attached at the end of this post.<\/p>\n\n\n\n<p><em><strong>8-minute read<\/strong><\/em><\/p>\n\n\n\n<p class=\"has-pale-ocean-gradient-background has-background\" style=\"font-size:18px\"><strong><em>&#8220;I never followed a trend. I never tried to do what other people were doing.&#8221; \u2013 Dan Richardson, CEO of Chubble Gum<\/em><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Behind The Print with Dan Richardson\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/0Tg6SEBXxmw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Transcripts from Behind the Print with Dan Richardson<\/h2>\n\n\n\n<p><strong>Welcome back to Behind the Print podcast<\/strong>, where we feature industry leaders and uncover the creative minds behind businesses in the professional printing world. Our mission is to provide you with inspiring, actionable resources to elevate your business projects and accelerate your journey to excellence in profit and print.<\/p>\n\n\n\n<p><strong>Today&#8217;s episode is titled &#8220;Laughing Through the Chaos,&#8221;<\/strong> and I&#8217;m joined by Dan Richardson, CEO and founder of Chubble Gum. Dan, you\u2019ve created such a unique and playful brand with Chubble Gum. Who are the main groups or communities that you serve?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> I try to be as relatable as possible with the message of my brand. It\u2019s really a lifestyle brand I\u2019ve created, and a lot of it revolves around mental health and the challenges of adulting. It\u2019s truly for anyone who\u2019s breathing and alive! I try to package that message in a way that\u2019s palatable, with a little humor and a cute critter to go along with it.<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> I love that! I think you\u2019ve encapsulated that perfectly with your products. Chubble Gum is so fun and inspiring, and it feels like there\u2019s a place for everyone in your brand.<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> I hope so! If not, I might be the weirdo who thinks all these things\u2014but hey, that\u2019s the risk!<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> What kind of creative mindset do you tap into when designing your work?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> It all started as a way to decompress. I used to create \u201creal\u201d art like portraits and landscapes, but creating these characters helped me unwind. It\u2019s about reevaluating my day and asking, \u201cWhat can I take from that?\u201d Then, I try to make it funny and relatable. My style developed because my daughter loved this kawaii style. I started drawing on her lunch boxes and post-it notes, and over time, it became my own style within that kawaii framework.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup-2-1024x683.jpg\" alt=\"\" class=\"wp-image-13251\" style=\"object-fit:cover;width:840px;height:500px\" srcset=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup-2-1024x683.jpg 1024w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup-2-300x200.jpg 300w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup-2-768x512.jpg 768w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup-2-1536x1024.jpg 1536w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup-2-2048x1365.jpg 2048w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup-2-1170x780.jpg 1170w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> That\u2019s amazing! I can definitely see your unique style in everything Chubble Gum produces. It\u2019s great for brand identity, and your products really resonate with people. How do you ensure your final products align with your vision?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> I\u2019m really lucky that I\u2019ve created a brand where <em>I am<\/em> the brand. Chubble Gum is me, so it\u2019s easy to keep everything in line. If I\u2019m feeling down, that\u2019s the brand\u2019s voice for the day. If I\u2019m feeling chaotic, that\u2019s what comes through. It\u2019s authentic, and I think that\u2019s what makes it work. I don\u2019t package it up in a pretty bow; it\u2019s real.<\/p>\n\n\n\n<p class=\"has-pale-ocean-gradient-background has-background\" style=\"font-size:18px\"><strong><em>&#8220;When I stopped caring about all of that, and I was just authentic, it started to take on a life of its own&#8230;people are ditching the script&#8230;this may not be what our message used to be, but this is what people need right now, and it&#8217;s authentic.&#8221; \u2013 Dan Richardson, CEO of Chubble Gum<\/em><\/strong><\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> That authenticity really comes through, and I think that\u2019s important for other brands to recognize as well.<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> Absolutely. Authenticity is everything. When I stopped caring about following a rigid structure and just started being myself, that\u2019s when things really took off. People don\u2019t want scripted, forced content anymore\u2014they want something real. And with the rise of social media, those real connections matter more than ever.<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> You\u2019ve managed to grow Chubble Gum into a recognizable brand in a highly competitive space. What do you think has been your key to success?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> It all goes back to authenticity. I\u2019ve tried to create businesses before, following step-by-step guides, and they never lasted. But when I just started sharing cute critters I drew for my daughter, people resonated with it. I paid attention to what worked on social media, repeated what was successful, and let the brand grow organically. I never pushed sales or said, \u201cBuy this now!\u201d\u2014I just let the products speak for themselves.<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> It sounds like your brand almost sells itself because of that authenticity. Has Chubble Gum changed your life?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> Oh, absolutely. It\u2019s given me more than just financial stability. I started Chubble Gum in March 2020, right before the world changed. Now, it\u2019s changed my family\u2019s life and made me a role model for my kids. I went from being a stay-at-home dad to someone they can look up to, and that\u2019s the most rewarding part.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup5-1024x683.jpg\" alt=\"\" class=\"wp-image-13252\" style=\"object-fit:cover;width:800px;height:400px\" srcset=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup5-1024x683.jpg 1024w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup5-300x200.jpg 300w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup5-768x512.jpg 768w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup5-1536x1024.jpg 1536w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup5-2048x1365.jpg 2048w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/mockup5-1170x780.jpg 1170w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> You\u2019re inspiring thousands of people\u2014probably more than you realize! What\u2019s the best part of your job?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> The best part is that I get to do what I want. Of course, there are challenges, but at the end of the day, I created this, and I\u2019m living the dream. Some days it feels like a nightmare, but I wouldn\u2019t change it for the world.<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> Every creator faces challenges. What\u2019s holding Chubble Gum back right now, and how are you tackling those obstacles?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> The biggest challenge is myself. I\u2019m learning how to run a business day by day, and I\u2019ve reached a point where I can\u2019t do everything. I\u2019ve had to accept that I need help. For example, inventory management was a struggle, so I found someone to handle that. It\u2019s important to know when you\u2019ve hit your limit and bring in people who can take things to the next level.<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> It\u2019s great that you\u2019re recognizing that and bringing in help. Many business owners struggle with that!<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> Starting a business really humbles you. You quickly realize how much you don\u2019t know. But it\u2019s all part of the process.<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> Many of your products are prints and stickers. How has incorporating print into your business strategy helped elevate Chubble Gum\u2019s brand and reach?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> Print has been crucial. I started with stickers, and from the very first sale, I was determined to make the best-quality stickers out there. Once I perfected that, I expanded into notebooks, post-its, and other print products. I always focus on mastering one thing before moving on to the next. Print helps my audience, many of whom struggle with mental health, organize their lives in a way that feels fun and personal.<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> That\u2019s a great approach. Do you know the return on investment for your printed products?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> Oh, the return on investment is stress, anxiety, and sleep deprivation! [laughs] In all seriousness, the real return is joy. I built this brand based on who I am, and the fact that it resonates with people is invaluable.<\/p>\n\n\n\n<p class=\"has-pale-ocean-gradient-background has-background\" style=\"font-size:18px\">&#8220;<strong><em>You learn as much as you can, and then you reach that point where you&#8217;re like, &#8216;I&#8217;ve capped out,&#8217; and you find someone who can push it further.&#8221; \u2013 Dan Richardson, CEO of Chubble Gum<\/em><\/strong><\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> Thanks for sharing your business insights. For anyone listening who wants to order from you or work with you, how can they get in touch?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> You can find me on <strong><a href=\"https:\/\/chubblegum.com\/\">ChubbleGum.com<\/a><\/strong> or on social media\u2014primarily <strong><a href=\"https:\/\/www.tiktok.com\/@chubblegum\">TikTok<\/a><\/strong>, where I post daily. Just search for \u201cChubble Gum\u201d and you\u2019ll find me everywhere.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/Mockup_3Open-Close_Top-View-1024x683.jpg\" alt=\"\" class=\"wp-image-13253\" srcset=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/Mockup_3Open-Close_Top-View-1024x683.jpg 1024w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/Mockup_3Open-Close_Top-View-300x200.jpg 300w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/Mockup_3Open-Close_Top-View-768x512.jpg 768w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/Mockup_3Open-Close_Top-View-1536x1024.jpg 1536w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/Mockup_3Open-Close_Top-View-2048x1365.jpg 2048w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/Mockup_3Open-Close_Top-View-1170x780.jpg 1170w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> Is there anything else you\u2019d like to share with our audience?<\/p>\n\n\n\n<p><strong>Dan Richardson:<\/strong> I\u2019ve got a lot of exciting things coming up, especially with the holiday season approaching. I also run a monthly subscription service called the Chubble Club, where you get exclusive items every month. It\u2019s a lot of fun, and we\u2019re growing fast!<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> That sounds amazing! Head over to ChubbleGum.com to join the Chubble Club. Thank you so much for sharing your journey with us today\u2014it\u2019s been a pleasure.<\/p>\n\n\n\n<p><strong>Zoe Fisher:<\/strong> And that\u2019s a wrap on another episode of Behind the Print. Thanks to our listeners for joining us as we explore the artistry and innovation of the printing world. Remember, have a strong vision like Chubble Gum, build the right strategy, and use tools like print to amplify your message and make your brand stand out from the crowd.<\/p>\n\n\n\n<p>If you enjoyed today\u2019s episode, be sure to get your <strong><a href=\"https:\/\/www.printingcenterusa.com\/request-samples\">sample pack<\/a><\/strong> today from <strong><a href=\"https:\/\/www.printingcenterusa.com\/\">PrintingCenterUSA.com<\/a><\/strong> and share it with your fellow business enthusiasts. Until next time, keep your creative sparks flying, and remember, there\u2019s always more to discover behind the print.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Order Today!<\/h2>\n\n\n\n<p>From playful stickers to creative stationery items, Dan Richardson brings meaningful connections to life through his Chubble Gum brand. For Dan, we have been a trusted partner in helping turn his vision into fun, high-quality printed products that inspire and connect with audiences. Whether it\u2019s a sticker, notebook, or other printed item, you can bring your brand to life with custom printed products. <strong><a href=\"https:\/\/www.printingcenterusa.com\/\">Order today<\/a><\/strong>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Welcome to the latest episode of Behind the Print, where we bring you the creative stories of industry leaders shaping the world of professional printing. In this episode, I sit down with Dan Richardson CEO and Founder of Chubble Gum, to discuss his journey from creating art as a form of decompression to founding Chubble Gum, a playful and authentic lifestyle brand that connects with audiences through mental health-focused designs and relatable products like stickers, notebooks, and stationery. Below, you&#8217;ll find the transcript of our conversation, edited for clarity to ensure easy reading. If you want the full, authentic experience, make sure to check out the video attached at the end of this post. 8-minute read &#8220;I never followed a trend. I never tried to do what other people were doing.&#8221; \u2013 Dan Richardson, CEO of Chubble Gum Transcripts from Behind the Print with Dan Richardson Welcome back to Behind the Print podcast, where we feature industry leaders and uncover the creative minds behind businesses in the professional printing world. Our mission is to provide you with inspiring, actionable resources to elevate your business projects and accelerate your journey to excellence in profit and print. Today&#8217;s episode is titled &#8220;Laughing Through the Chaos,&#8221; and I&#8217;m joined by Dan Richardson, CEO and founder of Chubble Gum. Dan, you\u2019ve created such a unique and playful brand with Chubble Gum. Who are the main groups or communities that you serve? Dan Richardson: I try to be as relatable as possible with the message of my brand. It\u2019s really a lifestyle brand I\u2019ve created, and a lot of it revolves around mental health and the challenges of adulting. It\u2019s truly for anyone who\u2019s breathing and alive! I try to package that message in a way that\u2019s palatable, with a little humor and a cute critter to go along with it. Zoe Fisher: I love that! I think you\u2019ve encapsulated that perfectly with your products. Chubble Gum is so fun and inspiring, and it feels like there\u2019s a place for everyone in your brand. Dan Richardson: I hope so! If not, I might be the weirdo who thinks all these things\u2014but hey, that\u2019s the risk! Zoe Fisher: What kind of creative mindset do you tap into when designing your work? Dan Richardson: It all started as a way to decompress. I used to create \u201creal\u201d art like portraits and landscapes, but creating these characters helped me unwind. It\u2019s about reevaluating my day and asking, \u201cWhat can I take from that?\u201d Then, I try to make it funny and relatable. My style developed because my daughter loved this kawaii style. I started drawing on her lunch boxes and post-it notes, and over time, it became my own style within that kawaii framework. Zoe Fisher: That\u2019s amazing! I can definitely see your unique style in everything Chubble Gum produces. It\u2019s great for brand identity, and your products really resonate with people. How do you ensure your final products align with your vision? Dan Richardson: I\u2019m really lucky that I\u2019ve created a brand where I am the brand. Chubble Gum is me, so it\u2019s easy to keep everything in line. If I\u2019m feeling down, that\u2019s the brand\u2019s voice for the day. If I\u2019m feeling chaotic, that\u2019s what comes through. It\u2019s authentic, and I think that\u2019s what makes it work. I don\u2019t package it up in a pretty bow; it\u2019s real. &#8220;When I stopped caring about all of that, and I was just authentic, it started to take on a life of its own&#8230;people are ditching the script&#8230;this may not be what our message used to be, but this is what people need right now, and it&#8217;s authentic.&#8221; \u2013 Dan Richardson, CEO of Chubble Gum Zoe Fisher: That authenticity really comes through, and I think that\u2019s important for other brands to recognize as well. Dan Richardson: Absolutely. Authenticity is everything. When I stopped caring about following a rigid structure and just started being myself, that\u2019s when things really took off. People don\u2019t want scripted, forced content anymore\u2014they want something real. And with the rise of social media, those real connections matter more than ever. Zoe Fisher: You\u2019ve managed to grow Chubble Gum into a recognizable brand in a highly competitive space. What do you think has been your key to success? Dan Richardson: It all goes back to authenticity. I\u2019ve tried to create businesses before, following step-by-step guides, and they never lasted. But when I just started sharing cute critters I drew for my daughter, people resonated with it. I paid attention to what worked on social media, repeated what was successful, and let the brand grow organically. I never pushed sales or said, \u201cBuy this now!\u201d\u2014I just let the products speak for themselves. Zoe Fisher: It sounds like your brand almost sells itself because of that authenticity. Has Chubble Gum changed your life? Dan Richardson: Oh, absolutely. It\u2019s given me more than just financial stability. I started Chubble Gum in March 2020, right before the world changed. Now, it\u2019s changed my family\u2019s life and made me a role model for my kids. I went from being a stay-at-home dad to someone they can look up to, and that\u2019s the most rewarding part. Zoe Fisher: You\u2019re inspiring thousands of people\u2014probably more than you realize! What\u2019s the best part of your job? Dan Richardson: The best part is that I get to do what I want. Of course, there are challenges, but at the end of the day, I created this, and I\u2019m living the dream. Some days it feels like a nightmare, but I wouldn\u2019t change it for the world. Zoe Fisher: Every creator faces challenges. What\u2019s holding Chubble Gum back right now, and how are you tackling those obstacles? Dan Richardson: The biggest challenge is myself. I\u2019m learning how to run a business day by day, and I\u2019ve reached a point where I can\u2019t do everything. I\u2019ve had to accept that I need help. For example, inventory management was a struggle, so I found someone to handle that. [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":13248,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","h5ap_radio_sources":[],"footnotes":""},"categories":[330,122,331],"tags":[],"class_list":["post-13246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-behind-the-print","category-coloring-books","category-podcast"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Behind the Print: Laughing Through the Chaos<\/title>\n<meta name=\"description\" content=\"Join us as Dan Richardson, CEO of Chubble Gum, shares how authenticity &amp; creativity helped him build a playful, mental-health-focused brand.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Behind the Print: Laughing Through the Chaos\" \/>\n<meta property=\"og:description\" content=\"Join us as Dan Richardson, CEO of Chubble Gum, shares how authenticity &amp; creativity helped him build a playful, mental-health-focused brand.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/\" \/>\n<meta property=\"og:site_name\" content=\"PrintingCenterUSA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Printcenterusa\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-17T17:58:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-17T17:58:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/thumbnail-for-blogs.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"451\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Zoe Fisher\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@printcenterusa\" \/>\n<meta name=\"twitter:site\" content=\"@printcenterusa\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zoe Fisher\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/\"},\"author\":{\"name\":\"Zoe Fisher\",\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/#\\\/schema\\\/person\\\/accf43130a1a0ae0faf0da254068b4ed\"},\"headline\":\"Behind the Print: Laughing Through the Chaos with Dan Richardson\",\"datePublished\":\"2024-12-17T17:58:12+00:00\",\"dateModified\":\"2024-12-17T17:58:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/\"},\"wordCount\":1650,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/thumbnail-for-blogs.png\",\"articleSection\":[\"Behind The Print\",\"Coloring Books\",\"Podcast\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/\",\"url\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/\",\"name\":\"Behind the Print: Laughing Through the Chaos\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/thumbnail-for-blogs.png\",\"datePublished\":\"2024-12-17T17:58:12+00:00\",\"dateModified\":\"2024-12-17T17:58:13+00:00\",\"description\":\"Join us as Dan Richardson, CEO of Chubble Gum, shares how authenticity & creativity helped him build a playful, mental-health-focused brand.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/thumbnail-for-blogs.png\",\"contentUrl\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/thumbnail-for-blogs.png\",\"width\":1200,\"height\":451},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/behind-the-print-laughing-through-the-chaos\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Online Printing Services\",\"item\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Behind the Print: Laughing Through the Chaos with Dan Richardson\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/\",\"name\":\"Printingcenterusa\",\"description\":\"Print Talk Blog\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/#organization\",\"name\":\"Printingcenterusa\",\"url\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/retailer_site_logo570.png\",\"contentUrl\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/retailer_site_logo570.png\",\"width\":2000,\"height\":335,\"caption\":\"Printingcenterusa\"},\"image\":{\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Printcenterusa\\\/\",\"https:\\\/\\\/x.com\\\/printcenterusa\",\"https:\\\/\\\/www.instagram.com\\\/printingcenterusa\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/printingcenterusa.com\",\"https:\\\/\\\/www.youtube.com\\\/@printingcenterusa\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/#\\\/schema\\\/person\\\/accf43130a1a0ae0faf0da254068b4ed\",\"name\":\"Zoe Fisher\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f7058fed76cd1d80787b34298e425e643a089c5f5e3c5acffd694d3c61643ecc?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f7058fed76cd1d80787b34298e425e643a089c5f5e3c5acffd694d3c61643ecc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f7058fed76cd1d80787b34298e425e643a089c5f5e3c5acffd694d3c61643ecc?s=96&d=mm&r=g\",\"caption\":\"Zoe Fisher\"},\"description\":\"Ready to become a printing pro and level up your marketing? Hi! I\u2019m Zoe, the marketing assistant here at Printing Center USA. I simplify complex topics with easy-to-follow tutorials and content designed to educate and empower. My mission is to demystify printing to equip your business\u2019s marketing strategy with endless tools and ideas! Get ready for fresh social media tips and a dash of my \u201cembrace the challenge\u201d philosophy as I share our monthly content blogs and quick tip guides. Connect with me on Linkedin\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/zoe-fisher302\\\/\"],\"url\":\"https:\\\/\\\/www.printingcenterusa.com\\\/blog\\\/author\\\/zoe\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Behind the Print: Laughing Through the Chaos","description":"Join us as Dan Richardson, CEO of Chubble Gum, shares how authenticity & creativity helped him build a playful, mental-health-focused brand.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/","og_locale":"en_US","og_type":"article","og_title":"Behind the Print: Laughing Through the Chaos","og_description":"Join us as Dan Richardson, CEO of Chubble Gum, shares how authenticity & creativity helped him build a playful, mental-health-focused brand.","og_url":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/","og_site_name":"PrintingCenterUSA","article_publisher":"https:\/\/www.facebook.com\/Printcenterusa\/","article_published_time":"2024-12-17T17:58:12+00:00","article_modified_time":"2024-12-17T17:58:13+00:00","og_image":[{"width":1200,"height":451,"url":"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/thumbnail-for-blogs.png","type":"image\/png"}],"author":"Zoe Fisher","twitter_card":"summary_large_image","twitter_creator":"@printcenterusa","twitter_site":"@printcenterusa","twitter_misc":{"Written by":"Zoe Fisher","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/#article","isPartOf":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/"},"author":{"name":"Zoe Fisher","@id":"https:\/\/www.printingcenterusa.com\/blog\/#\/schema\/person\/accf43130a1a0ae0faf0da254068b4ed"},"headline":"Behind the Print: Laughing Through the Chaos with Dan Richardson","datePublished":"2024-12-17T17:58:12+00:00","dateModified":"2024-12-17T17:58:13+00:00","mainEntityOfPage":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/"},"wordCount":1650,"commentCount":0,"publisher":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/#primaryimage"},"thumbnailUrl":"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/thumbnail-for-blogs.png","articleSection":["Behind The Print","Coloring Books","Podcast"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/","url":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/","name":"Behind the Print: Laughing Through the Chaos","isPartOf":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/#primaryimage"},"image":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/#primaryimage"},"thumbnailUrl":"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/thumbnail-for-blogs.png","datePublished":"2024-12-17T17:58:12+00:00","dateModified":"2024-12-17T17:58:13+00:00","description":"Join us as Dan Richardson, CEO of Chubble Gum, shares how authenticity & creativity helped him build a playful, mental-health-focused brand.","breadcrumb":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/#primaryimage","url":"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/thumbnail-for-blogs.png","contentUrl":"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/10\/thumbnail-for-blogs.png","width":1200,"height":451},{"@type":"BreadcrumbList","@id":"https:\/\/www.printingcenterusa.com\/blog\/behind-the-print-laughing-through-the-chaos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Online Printing Services","item":"https:\/\/www.printingcenterusa.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Behind the Print: Laughing Through the Chaos with Dan Richardson"}]},{"@type":"WebSite","@id":"https:\/\/www.printingcenterusa.com\/blog\/#website","url":"https:\/\/www.printingcenterusa.com\/blog\/","name":"Printingcenterusa","description":"Print Talk Blog","publisher":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.printingcenterusa.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.printingcenterusa.com\/blog\/#organization","name":"Printingcenterusa","url":"https:\/\/www.printingcenterusa.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.printingcenterusa.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/04\/retailer_site_logo570.png","contentUrl":"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2024\/04\/retailer_site_logo570.png","width":2000,"height":335,"caption":"Printingcenterusa"},"image":{"@id":"https:\/\/www.printingcenterusa.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Printcenterusa\/","https:\/\/x.com\/printcenterusa","https:\/\/www.instagram.com\/printingcenterusa\/","https:\/\/www.linkedin.com\/company\/printingcenterusa.com","https:\/\/www.youtube.com\/@printingcenterusa"]},{"@type":"Person","@id":"https:\/\/www.printingcenterusa.com\/blog\/#\/schema\/person\/accf43130a1a0ae0faf0da254068b4ed","name":"Zoe Fisher","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/f7058fed76cd1d80787b34298e425e643a089c5f5e3c5acffd694d3c61643ecc?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f7058fed76cd1d80787b34298e425e643a089c5f5e3c5acffd694d3c61643ecc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f7058fed76cd1d80787b34298e425e643a089c5f5e3c5acffd694d3c61643ecc?s=96&d=mm&r=g","caption":"Zoe Fisher"},"description":"Ready to become a printing pro and level up your marketing? Hi! I\u2019m Zoe, the marketing assistant here at Printing Center USA. I simplify complex topics with easy-to-follow tutorials and content designed to educate and empower. My mission is to demystify printing to equip your business\u2019s marketing strategy with endless tools and ideas! Get ready for fresh social media tips and a dash of my \u201cembrace the challenge\u201d philosophy as I share our monthly content blogs and quick tip guides. Connect with me on Linkedin","sameAs":["https:\/\/www.linkedin.com\/in\/zoe-fisher302\/"],"url":"https:\/\/www.printingcenterusa.com\/blog\/author\/zoe\/"}]}},"_links":{"self":[{"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/posts\/13246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/comments?post=13246"}],"version-history":[{"count":8,"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/posts\/13246\/revisions"}],"predecessor-version":[{"id":13680,"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/posts\/13246\/revisions\/13680"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/media\/13248"}],"wp:attachment":[{"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/media?parent=13246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/categories?post=13246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.printingcenterusa.com\/blog\/wp-json\/wp\/v2\/tags?post=13246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}