{"id":13662,"date":"2026-07-09T13:02:33","date_gmt":"2026-07-09T19:02:33","guid":{"rendered":"https:\/\/www.printingcenterusa.com\/blog\/?p=13662"},"modified":"2026-08-05T08:23:56","modified_gmt":"2026-08-05T14:23:56","slug":"how-calendars-and-greeting-cards-can-help-boost-sales","status":"publish","type":"post","link":"https:\/\/www.printingcenterusa.com\/blog\/how-calendars-and-greeting-cards-can-help-boost-sales\/","title":{"rendered":"How to Boost Sales with Calendars &amp; Greeting Cards"},"content":{"rendered":"\n<p>Use calendars and greeting cards to boost your sales with bundling. Calendars keep your brand in front of the audience for 365 days a year while your greeting card is a memorable keepsake, held onto and cherished. Together the two prints do something most social media feeds, promo emails, and texts never will. With genuine connections your customers feel valued and ready to spend more next time. Here&#8217;s why calendars and greeting cards work for driving revenue. Start your calendar and greeting card project today!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Greeting Cards from PrintingCenterUSA\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/-dOtc2gzI7E?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Why Print Marketing Works Better Than Digital<\/h2>\n\n\n\n<p>Direct mail campaigns have an average response rate of 4.4% compared to 0.6% for email, and direct mail marketing delivers the highest average ROI of any channel at 112%. Between 80 and 90% of direct mail is opened while only 20 to 30% of emails are opened.<\/p>\n\n\n\n<p>You see and advertisement and easily scroll past, but you can&#8217;t scroll past a calendar in your hands. Focus on growing your customers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/woman-sitting-on-beach-in-deck-chair-using-tablet-2026-04-13-23-36-14-utc-1024x683.jpg\" alt=\"\" class=\"wp-image-18335\" srcset=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/woman-sitting-on-beach-in-deck-chair-using-tablet-2026-04-13-23-36-14-utc-1024x683.jpg 1024w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/woman-sitting-on-beach-in-deck-chair-using-tablet-2026-04-13-23-36-14-utc-300x200.jpg 300w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/woman-sitting-on-beach-in-deck-chair-using-tablet-2026-04-13-23-36-14-utc-768x512.jpg 768w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/woman-sitting-on-beach-in-deck-chair-using-tablet-2026-04-13-23-36-14-utc-1536x1024.jpg 1536w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/woman-sitting-on-beach-in-deck-chair-using-tablet-2026-04-13-23-36-14-utc-2048x1365.jpg 2048w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/woman-sitting-on-beach-in-deck-chair-using-tablet-2026-04-13-23-36-14-utc-1170x780.jpg 1170w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Acquiring a new customer costs 5 to 25 times more than retaining an existing one, and a 5% improvement in retention can boost profits by 25 to 95% (Bain and Company). Calendars and greeting cards are 2 cost-effective tools available for keeping existing customers coming back.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Why Physical Cards Have Higher Impact<\/h2>\n\n\n\n<p>According to the Greeting Card Association, US consumers purchase 6.5 billion greeting cards annually. Here&#8217;s what&#8217;s trending with Millennials and Generation Z. We have those friends who get a quick text happy birthday or new year&#8217;s but then we have those special friends. The ones we talk to everyday and a text would seem underwhelming. So, they send cards! The digital saturation of daily life has made physical mail feel more meaningful. When everything else is a notification, a card in the mailbox is an event.<\/p>\n\n\n\n<p>For businesses, this shift is a huge opportunity. The people want to be seen with birthday cards, anniversary shoutouts, and special holiday&#8217;s where your brand thought specifically about them. You aren&#8217;t buying your customers a card off the rack, you are creating a relationship with your customer like it was your high school buddy.<\/p>\n\n\n\n<p>Smart businesses are treating cards as one of their highest ROI products in their relationship marketing strategy today! At just cents per unit the loyalty is worth thousands in repeat customer business and referrals. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How to Increase Sales with Calendars &amp; Greeting Cards<\/h2>\n\n\n\n<p>Calendars and greeting cards work better together than either does alone. Here is why. <\/p>\n\n\n\n<p>Calendars work like an unignorable and highly entertaining advertisement, keeping your brand top of mind. When your card comes in the mail, especially if a promo is included, it creates an immediate trigger of needing to purchase. If your customer was thinking of buying, there&#8217;s no better time than now. they think about you all the time and now have a special excuse for purchasing. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/sales-growth-chart-in-a-notebook-2026-03-17-00-18-47-utc-1024x683.jpg\" alt=\"\" class=\"wp-image-18337\" srcset=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/sales-growth-chart-in-a-notebook-2026-03-17-00-18-47-utc-1024x683.jpg 1024w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/sales-growth-chart-in-a-notebook-2026-03-17-00-18-47-utc-300x200.jpg 300w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/sales-growth-chart-in-a-notebook-2026-03-17-00-18-47-utc-768x512.jpg 768w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/sales-growth-chart-in-a-notebook-2026-03-17-00-18-47-utc-1536x1024.jpg 1536w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/sales-growth-chart-in-a-notebook-2026-03-17-00-18-47-utc-2048x1365.jpg 2048w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/sales-growth-chart-in-a-notebook-2026-03-17-00-18-47-utc-1170x780.jpg 1170w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>According to Hallmark Business Connections, sending greeting cards to current customers is something 91.4% of businesses that practice life event marketing do. The reason is that it works. A card that arrives on someone&#8217;s birthday, work anniversary, or during the holidays creates a moment of genuine human connection that no email can replicate.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">What Bundling Does for Your Revenue<\/h2>\n\n\n\n<p>According to Convert Cart, implementing product bundling strategies can lead to a 10 to 30% increase in revenues, and calendars and greeting cards are a natural bundle.<\/p>\n\n\n\n<p>Existing customers are 50% more likely to try new products and spend 31% more than new customers. If you already have customers ordering calendars, a greeting card bundle is a natural add-on with a high conversion rate. The same works in reverse, so try it both ways. Customers ordering seasonal greeting cards are a strong audience for a branded calendar pitch.<\/p>\n\n\n\n<p><strong>Loyal customers are worth up to 10 times as much as their first purchase due to customer lifetime value. Calendars and greeting cards are not just one-time products. They are annual or seasonal repeat purchases that keep customers in your orbit and coming back year after year.<\/strong><\/p>\n\n\n\n<p>According to <strong><a href=\"https:\/\/www.dataaxleusa.com\/lp\/daxusa\/?mediacode=USAMSNS08201&amp;bas_phone=866.574.5439&amp;sfcid=7010d000000b0TsAAI&amp;headline=Targeted%20Marketing%20Lists&amp;campaignid=268565307&amp;adgroupid=1183075401795226&amp;keyword=data%20axle%20usa&amp;matchtype=e&amp;network=o&amp;device=c&amp;feeditemid=&amp;msclkid=bde0b8a005a31def276fd2eff19e86b8&amp;utm_source=bing&amp;utm_medium=cpc&amp;utm_campaign=Brand%20%7C%20Priority&amp;utm_term=data%20axle%20usa&amp;utm_content=DA%20USA%20%7C%20Main\" data-type=\"link\" data-id=\"https:\/\/www.dataaxleusa.com\/lp\/daxusa\/?mediacode=USAMSNS08201&amp;bas_phone=866.574.5439&amp;sfcid=7010d000000b0TsAAI&amp;headline=Targeted%20Marketing%20Lists&amp;campaignid=268565307&amp;adgroupid=1183075401795226&amp;keyword=data%20axle%20usa&amp;matchtype=e&amp;network=o&amp;device=c&amp;feeditemid=&amp;msclkid=bde0b8a005a31def276fd2eff19e86b8&amp;utm_source=bing&amp;utm_medium=cpc&amp;utm_campaign=Brand%20%7C%20Priority&amp;utm_term=data%20axle%20usa&amp;utm_content=DA%20USA%20%7C%20Main\">Data Axle USA<\/a><\/strong>, cross-selling complementary products like calendars and greeting cards can boost revenue by up to 30%. That is a significant number from a product pairing that most businesses have not fully explored yet.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">When is the Best Time to Order Your Promotional Calendars<\/h2>\n\n\n\n<p>The best time to order promotional calendars is summer or early fall, ideally between July 1st and September 31st. This gives you enough time to design, proof, print, and distribute before the holiday season, ensuring customers have your calendar in hand before the new year begins.<\/p>\n\n\n\n<p>PrintingCenterUSA ships calendar orders in three to four business days after proof approval, which gives you flexibility even if you are working against a tighter timeline. But for campaigns involving large quantities or mailing services, earlier is always better.<\/p>\n\n\n\n<p>For greeting cards, timing depends on the occasion. Holiday cards should be ordered by early November at the latest for comfortable delivery before Christmas. For life event cards like birthdays and anniversaries, building a system for ordering these throughout the year rather than in batches is the most effective approach.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Flat vs Folded Greeting Cards<\/h2>\n\n\n\n<p>Flat greeting cards are single sided or double sided with no fold at all. They&#8217;re quicker to produce, a bit more budget friendly, and they really shine when the design itself is doing the talking and the message is short and sweet. Think of something like an elevated postcard. These are a go to for holiday promotions, thank you cards, product inserts, or anywhere a bold, concise piece gets the job done. They also mail easily and slide cleanly into standard envelopes without adding bulk.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/Instagram-Post-45-57-819x1024.png\" alt=\"\" class=\"wp-image-18338 size-full\" srcset=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/Instagram-Post-45-57-819x1024.png 819w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/Instagram-Post-45-57-240x300.png 240w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/Instagram-Post-45-57-768x960.png 768w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/Instagram-Post-45-57.png 1080w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Folded greeting cards are the classic format, scored and folded in half to create four panels: the front cover, inside left, inside right, and back. That extra space is great for a longer message, room for a handwritten note, a personal story, or extra branding touches. For client appreciation, milestone moments, or anything where the message carries real emotional weight, folded cards just feel more thoughtful and substantial once they&#8217;re in someone&#8217;s hands.<\/p>\n\n\n\n<p>If you want one card design that works year round for different occasions, print flat cards with your logo and branding on the front and leave the inside blank. That way you can handwrite a personal note for each person without needing to reprint anything. It keeps costs down while still making every card feel personal.<\/p>\n<\/div><\/div>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How to Use Calendars and Greeting Cards Together<\/h2>\n\n\n\n<p><strong>Holiday campaigns <\/strong>are the most natural pairing. Customers are already giving gifts and a custom, branded calendar paired with a personalized greeting card makes for a really thoughtful gift that also helps your marketing. Start promoting calendar and card bundles in October and run the campaign through December.<\/p>\n\n\n\n<p><strong>Client appreciation campaigns<\/strong> are really where this combination shines. Sending a beautifully designed calendar alongside a handwritten or personalized greeting card at year end is one of the most memorable gestures a business can offer its best customers. It shows you value the relationship, not just the transaction. For B2B businesses in particular, this kind of thoughtful touch can make a real difference in renewal decisions and referrals.<\/p>\n\n\n\n<p><strong>Event marketing<\/strong> is another great use case. Calendars can highlight key dates, events, or milestones, and personalized greeting cards can follow up afterward to thank attendees or share highlights from the event. That keeps your brand present before, during, and after the event, without needing a big ongoing marketing push.<\/p>\n\n\n\n<p><strong>Loyalty and referral programs<\/strong> get a nice boost too when a premium branded calendar and a personalized card celebrating someone&#8217;s loyalty are part of the reward. That kind of recognition makes customers feel genuinely seen and valued, which is one of the best ways to drive repeat business and word of mouth referrals.<\/p>\n\n\n\n<p><strong>New customer welcome packages <\/strong>are an often overlooked opportunity here. Pairing a welcome card with a branded calendar after someone&#8217;s first purchase creates an immediate second touchpoint that sets a warm tone for the relationship going forward. A physical welcome package tells a new customer, right from day one, that your business is thoughtful and invested in their experience.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Design Tips for Calendars and Greeting Cards<\/h2>\n\n\n\n<p>Great design is what separates a calendar that stays on the wall all year from one that ends up in a drawer after January. Here are the principles that matter most.<\/p>\n\n\n\n<p><strong>For calendars<\/strong>, use high-quality photography that is beautiful or interesting enough that people want to display it. Add special dates like promos and releases to add value. <\/p>\n\n\n\n<p><strong>For greeting cards <\/strong>the message matters more than the design. Keep copy short, specific, and genuine. Include your business name, contact info, or a QR code to make it easy for the recipient to reach you if the card prompts them to act.<\/p>\n\n\n\n<p><strong>For both<\/strong>, use 100 lb gloss cover or heavier for a premium feel that communicates quality. Matte finishes work well for designs that are more sophisticated or text-heavy. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">10 Industries That Benefit Most from Calendars &amp; Greeting Cards<\/h2>\n\n\n\n<p><strong>Photographers:<\/strong> Hang a calendar of your best shots on a client&#8217;s wall and you&#8217;re getting seen every single day of the year. Pair it with greeting cards featuring your prints and you&#8217;ve got a gift set that basically sells itself. A lot of photographers are adding QR codes now too, linking to galleries or behind the scenes footage.<\/p>\n\n\n\n<p><strong>Real estate:<\/strong> A calendar with local listings or market trends keeps your face in front of clients long after closing. Add a handwritten card for the closing gift and you&#8217;ve got one of the most memorable moves in the business.<\/p>\n\n\n\n<p><strong>Retail:<\/strong> Calendars built around your seasonal sales keep the brand in view between purchases. Cards for the holidays or a simple thank you add warmth in a space that&#8217;s otherwise pretty transactional. QR codes linking to deals or catalogs have worked well here too.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"385\" src=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/thumbnail-for-blogs-4-1024x385.png\" alt=\"\" class=\"wp-image-18339\" srcset=\"https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/thumbnail-for-blogs-4-1024x385.png 1024w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/thumbnail-for-blogs-4-300x113.png 300w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/thumbnail-for-blogs-4-768x289.png 768w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/thumbnail-for-blogs-4-1170x440.png 1170w, https:\/\/www.printingcenterusa.com\/blog\/wp-content\/uploads\/2026\/07\/thumbnail-for-blogs-4.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Healthcare:<\/strong> A wellness calendar with health tips or appointment reminders is something patients actually use. Cards for follow ups or seasonal greetings show you care, which goes a long way for retention. Some practices are now adding QR codes for booking straight from the calendar.<\/p>\n\n\n\n<p><strong>Nonprofits:<\/strong> A calendar built around your mission and impact keeps donors thinking about your cause all year, not just at giving season. A thank you card adds the personal note that makes people want to give again.<\/p>\n\n\n\n<p><strong>Hospitality and travel:<\/strong> A calendar of local attractions or seasonal experiences gives guests a reason to come back. Thank you cards after a stay, or for an anniversary visit, add the kind of personal touch this industry runs on. QR codes linking to virtual tours are a nice bonus.<\/p>\n\n\n\n<p><strong>Education:<\/strong> An academic calendar with key dates is genuinely handy for students and parents, and it keeps the school&#8217;s name visible at home. Cards for alumni or student milestones build a sense of community that pays off later in donations and engagement.<\/p>\n\n\n\n<p><strong>Arts and entertainment:<\/strong> A calendar of event dates or artwork often turns into something fans want to collect, not just use. Cards for fan engagement or exclusive invites build loyalty. Limited edition versions add a bit of collector appeal.<\/p>\n\n\n\n<p><strong>Graphic designers:<\/strong> Your own calendar is basically a portfolio piece that lives on someone&#8217;s desk all year. Cards in your brand style keep past clients thinking of you. Together, they&#8217;re a solid way to stay top of mind between projects.<\/p>\n\n\n\n<p><strong>Marketing managers:<\/strong> A branded calendar tied to launches or milestones keeps your company visible to partners and clients. Personal cards cut through in a way email just can&#8217;t anymore. Used together, they build the kind of steady trust that turns into long term relationships.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions<\/h2>\n\n\n\n<p>When should I order promotional calendars?<br>Order your promotional calendars between July and September for end-of-year distribution so you have time to design, proof, print, and distribute before customers start planning their new year. PrintingCenterUSA ships calendar orders in three to four business days after proof approval.<\/p>\n\n\n\n<p>What is the difference between flat and folded greeting cards?<br>Flat cards are single or double-sided with no fold. They are faster, less expensive, and work well for concise visual pieces. Folded cards create four panels and give you more space for longer messages, handwritten notes, and additional brand content. Folded cards are the better choice when the message itself carries emotional weight.<\/p>\n\n\n\n<p>How do I bundle calendars and greeting cards effectively?<br>Start with a unified design theme that works across both products. Offer the bundle at a slight discount versus buying separately to create a clear value incentive. Promote through email, social media, and at point of sale. Make sure both pieces feature consistent branding so they reinforce each other every time the customer sees them.<\/p>\n\n\n\n<p>What size should a promotional calendar be?<br>The most popular sizes for wall calendars are 8.5 x 11 and 11 x 17. Desk calendars are typically 5.5 x 8.5. The right size depends on where the calendar will be displayed and how much design space you need.<\/p>\n\n\n\n<p>What paper should I use for greeting cards?<br>Most professional greeting cards use 100 lb cover stock or heavier. Gloss finishes make photography and color-heavy designs pop. Matte finishes are better for text-heavy or sophisticated designs. Silk and foil options are available for premium brand pieces where the finish itself communicates value.<\/p>\n\n\n\n<p>Can I add QR codes to calendars and greeting cards?<br>Yes. A QR code can link to a booking page, a digital portfolio, an exclusive offer, a loyalty program signup, or any other digital destination. Make sure the QR code is large enough to scan easily and that the landing page it links to is mobile-optimized.<\/p>\n\n\n\n<p>What is the ROI of promotional calendars?<br>Promotional calendars provide 365 days of brand visibility from a single print investment, making the cost per impression extremely low compared to most digital advertising channels. When combined with greeting cards in a bundled campaign, the combined impact on customer retention and repeat purchase rates can be significant. According to Data Axle USA, cross-selling complementary products like calendars and greeting cards can boost revenue by up to 30%.<\/p>\n\n\n\n<p>Do greeting cards work for B2B businesses?<br>Absolutely. In B2B relationships where trust and personal connection drive purchasing decisions, a well-timed greeting card can have a disproportionate impact on renewal decisions, referrals, and overall relationship strength. Holiday cards, thank-you cards after a major project, and milestone acknowledgment cards all work particularly well in B2B contexts.<\/p>\n\n\n\n<p>What envelope should I use for greeting cards?<br>A6 envelopes fit 4.25 x 6 flat and folded cards. A7 envelopes fit 5 x 7 cards. Colored envelopes add visual personality and make your mailing stand out in a stack of white mail. Return address printing gives the envelope a polished, professional finish.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How to Get Started With PrintingCenterUSA<\/h2>\n\n\n\n<p><strong><a href=\"https:\/\/www.printingcenterusa.com\/\" data-type=\"link\" data-id=\"https:\/\/www.printingcenterusa.com\/\">PrintingCenterUSA <\/a><\/strong>makes creating calendars and greeting cards simple and stress-free. Use our instant pricing tool to get a quick quote, our <strong><a href=\"https:\/\/www.printingcenterusa.com\/online-design-tools\" data-type=\"link\" data-id=\"https:\/\/www.printingcenterusa.com\/online-design-tools\">free online design tool<\/a><\/strong> if you do not have Adobe software, or download our <strong><a href=\"https:\/\/www.printingcenterusa.com\/free-templates\" data-type=\"link\" data-id=\"https:\/\/www.printingcenterusa.com\/free-templates\">free Adobe templates<\/a><\/strong> for advanced customization. Whatever your skill level we have an option that fits. Skip the design and explore our <strong><a href=\"https:\/\/www.printingcenterusa.com\/services\/find-a-designer\" data-type=\"link\" data-id=\"https:\/\/www.printingcenterusa.com\/services\/find-a-designer\">find a designer<\/a><\/strong> program!<\/p>\n\n\n\n<p>Visit our <strong><a href=\"https:\/\/www.printingcenterusa.com\/printing\/calendar-printing\" data-type=\"link\" data-id=\"https:\/\/www.printingcenterusa.com\/printing\/calendar-printing\">calendar<\/a><\/strong> page and get our free downloadable calendar template!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Use calendars and greeting cards to boost your sales with bundling. Calendars keep your brand in front of the audience for 365 days a year while your greeting card is a memorable keepsake, held onto and cherished. Together the two prints do something most social media feeds, promo emails, and texts never will. With genuine connections your customers feel valued and ready to spend more next time. Here&#8217;s why calendars and greeting cards work for driving revenue. Start your calendar and greeting card project today! Why Print Marketing Works Better Than Digital Direct mail campaigns have an average response rate of 4.4% compared to 0.6% for email, and direct mail marketing delivers the highest average ROI of any channel at 112%. Between 80 and 90% of direct mail is opened while only 20 to 30% of emails are opened. You see and advertisement and easily scroll past, but you can&#8217;t scroll past a calendar in your hands. Focus on growing your customers. Acquiring a new customer costs 5 to 25 times more than retaining an existing one, and a 5% improvement in retention can boost profits by 25 to 95% (Bain and Company). Calendars and greeting cards are 2 cost-effective tools available for keeping existing customers coming back. Why Physical Cards Have Higher Impact According to the Greeting Card Association, US consumers purchase 6.5 billion greeting cards annually. Here&#8217;s what&#8217;s trending with Millennials and Generation Z. We have those friends who get a quick text happy birthday or new year&#8217;s but then we have those special friends. The ones we talk to everyday and a text would seem underwhelming. So, they send cards! The digital saturation of daily life has made physical mail feel more meaningful. When everything else is a notification, a card in the mailbox is an event. For businesses, this shift is a huge opportunity. The people want to be seen with birthday cards, anniversary shoutouts, and special holiday&#8217;s where your brand thought specifically about them. You aren&#8217;t buying your customers a card off the rack, you are creating a relationship with your customer like it was your high school buddy. Smart businesses are treating cards as one of their highest ROI products in their relationship marketing strategy today! At just cents per unit the loyalty is worth thousands in repeat customer business and referrals. How to Increase Sales with Calendars &amp; Greeting Cards Calendars and greeting cards work better together than either does alone. Here is why. Calendars work like an unignorable and highly entertaining advertisement, keeping your brand top of mind. When your card comes in the mail, especially if a promo is included, it creates an immediate trigger of needing to purchase. If your customer was thinking of buying, there&#8217;s no better time than now. they think about you all the time and now have a special excuse for purchasing. According to Hallmark Business Connections, sending greeting cards to current customers is something 91.4% of businesses that practice life event marketing do. The reason is that it works. A card that arrives on someone&#8217;s birthday, work anniversary, or during the holidays creates a moment of genuine human connection that no email can replicate. What Bundling Does for Your Revenue According to Convert Cart, implementing product bundling strategies can lead to a 10 to 30% increase in revenues, and calendars and greeting cards are a natural bundle. Existing customers are 50% more likely to try new products and spend 31% more than new customers. If you already have customers ordering calendars, a greeting card bundle is a natural add-on with a high conversion rate. The same works in reverse, so try it both ways. Customers ordering seasonal greeting cards are a strong audience for a branded calendar pitch. Loyal customers are worth up to 10 times as much as their first purchase due to customer lifetime value. Calendars and greeting cards are not just one-time products. They are annual or seasonal repeat purchases that keep customers in your orbit and coming back year after year. According to Data Axle USA, cross-selling complementary products like calendars and greeting cards can boost revenue by up to 30%. That is a significant number from a product pairing that most businesses have not fully explored yet. When is the Best Time to Order Your Promotional Calendars The best time to order promotional calendars is summer or early fall, ideally between July 1st and September 31st. This gives you enough time to design, proof, print, and distribute before the holiday season, ensuring customers have your calendar in hand before the new year begins. PrintingCenterUSA ships calendar orders in three to four business days after proof approval, which gives you flexibility even if you are working against a tighter timeline. But for campaigns involving large quantities or mailing services, earlier is always better. For greeting cards, timing depends on the occasion. Holiday cards should be ordered by early November at the latest for comfortable delivery before Christmas. For life event cards like birthdays and anniversaries, building a system for ordering these throughout the year rather than in batches is the most effective approach. Flat vs Folded Greeting Cards Flat greeting cards are single sided or double sided with no fold at all. They&#8217;re quicker to produce, a bit more budget friendly, and they really shine when the design itself is doing the talking and the message is short and sweet. Think of something like an elevated postcard. These are a go to for holiday promotions, thank you cards, product inserts, or anywhere a bold, concise piece gets the job done. They also mail easily and slide cleanly into standard envelopes without adding bulk. Folded greeting cards are the classic format, scored and folded in half to create four panels: the front cover, inside left, inside right, and back. That extra space is great for a longer message, room for a handwritten note, a personal story, or extra branding touches. For client appreciation, milestone moments, or anything where the message carries real [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":18343,"comment_status":"closed","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","h5ap_radio_sources":[],"footnotes":""},"categories":[107,181],"tags":[],"class_list":["post-13662","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-calendar","category-greeting-cards"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Boost Sales with Calendars and Greeting Cards<\/title>\n<meta name=\"description\" content=\"Boost your business sales with calendars and greeting cards. 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