At PrintingCenterUSA, we love seeing artists transform their passion into products that connect with customers in meaningful ways. For fine artist Nettie Rickerson, her 2026 Horse Art Calendar became more than a printed piece it became a long-awaited answer to customer demand and a product she’s proud to grow year after year.
What started as repeated requests from collectors turned into a beautifully printed calendar that celebrates strength, grace, and the timeless spirit of the horse.
About Nettie Rickerson
Nettie Rickerson is an equine artist whose work captures the beauty, power, and personality of horses. Her artwork resonates deeply with collectors who appreciate both fine detail and emotional storytelling.
For years, customers asked if she would create a calendar featuring her horse artwork. While the idea was exciting, finding a printing partner that offered both exceptional quality and affordable pricing proved difficult. After searching in the past without success, the project was placed on hold.
Until the right opportunity came along.
The Challenge
When a client once again encouraged Nettie to create a calendar, she began searching for a printing company that could meet two critical needs:
Professional, gallery-worthy print quality
Pricing that allowed her to sell the calendars profitably
As an artist, color accuracy and paper quality were non-negotiable. Her artwork needed to reproduce faithfully, with rich tones and crisp detail. At the same time, the calendar had to be cost-effective enough to offer to her audience at a reasonable retail price.
There was also an unexpected hurdle. A portion of her order arrived slightly damaged a frustrating moment for any small business owner preparing to sell a new product.
The Printing Solution
Nettie partnered with PrintingCenterUSA to produce her custom horse art calendars.
Size11 x 8.5 (11 x 8.5 Inch) Calendar Type Wall Calendar Binding Saddle Stitch Pages 12-month (28 Pages) Cover Paper 10 pt. Cardstock Gloss Cover Ink (4/4) Full Color Both Sides Inside Ink (4/4) Full Color Both Sides Inside Paper 100# Paper Gloss (5 pt.)
The final result delivered vibrant color reproduction and sharp image clarity that honored the original artwork. The paper quality gave the calendar a substantial, professional feel something customers immediately noticed.
When part of the shipment arrived damaged, our customer service team quickly stepped in. The claim process was smooth, replacements were sent promptly, and the issue was resolved without added stress. For Nettie, that responsiveness made all the difference.
As she shared:
“I was very happy with my order. I was also happy with the customer service I received when some of them arrived slightly damaged. They were replaced and everyone was very friendly and easy to work with. There’s been a great response to these calendars and I plan to be back next year.”
The Impact
The response to Nettie’s horse calendars has been overwhelmingly positive. What began as customer requests turned into a successful product launch one that strengthened her brand and opened the door to future annual editions.
The calendar allowed her to:
Offer a functional art product her audience had been asking for
Expand her product line beyond original artwork and prints
Build anticipation for future yearly releases
Most importantly, it gave her customers a way to enjoy her equine artwork all year long.
Thinking About Creating Your Own Art Calendar?
Calendars remain one of the most effective ways for artists and photographers to:
Generate recurring annual income
Stay visible in customers’ homes year-round
Turn existing artwork into a new revenue stream
Build brand loyalty through collectible editions
Tips for Designing a Calendar That Sells
Start with your strongest pieces: Choose artwork that flows well season to season. Prioritize color accuracy: Select paper and print settings that enhance your style. Plan for profitability: Order quantities that balance production cost with demand. Work with responsive support: A reliable print partner makes all the difference if adjustments are needed.
Pro Tip: If you’re launching a calendar for the first time, consider building anticipation through pre-orders to gauge interest before placing your full print run.
Looking Ahead
Nettie is already planning next year’s edition, building on the success of her first release. With a trusted printing partner and strong customer demand, her horse art calendar is positioned to become a yearly tradition.
At PrintingCenterUSA, we’re proud to help artists like Nettie transform passion projects into polished products that inspire and sell.
Want to see more of Nettie Rickerson’s Art? Be sure to check her website, Instagram, and Facebook!
Ready to create your own custom calendar? Start your project with PrintingCenterUSA today.
