Bring Your Hometown Back to Life from Ghost Town to Gold
At PrintingCenterUSA, we love helping communities bring their stories to life through print. Few projects capture that spirit better than the Cortland Curiosities Brochure. This is a colorful, tri-fold guide designed to invite visitors on a journey through the hidden history of Cortland County, New York.
More than just a brochure, this project celebrates discovery, storytelling, and local pride that transforms historical research into a hands-on adventure for travelers and residents alike.
About the Cortland County Convention & Visitors Bureau
The Cortland County Convention & Visitors Bureau (Experience Cortland) is dedicated to showcasing the unique attractions and heritage of Cortland County. Their newest initiative, The Cortland Curiosity Trail, was inspired by the incredible and often overlooked stories tucked into every corner of the region from mysterious local legends to long-forgotten landmarks.
“The biggest challenge has been tracking down accurate details…many of these tales are more than a century old, with records scattered across archives and historical collections. It’s time-consuming, but incredibly rewarding work. We’re excited to keep bringing these stories to life and use them to draw visitors who love discovering the unexpected.”
— Michelle Enright, Cortland County Convention & Visitors Bureau
The Bureau’s goal? To turn these captivating stories into a printed guide that inspires curiosity and exploration throughout the community.
The Challenge
With so many details to capture, the Cortland Curiosities brochure needed to be both visually engaging and durable enough for frequent handling by tourists. The Bureau also wanted a quick turnaround and professional quality to match the care put into their historical storytelling.
“Our most recent order came out perfect & I appreciate you guys checking in on the project!” Michelle shared.
Tracking down those historical details was only part of the challenge. The next step was finding a way to share them with the public in a format that felt just as engaging and timeless. The Experience Cortland team needed a brochure that could capture the county’s character while standing up to heavy use by visitors exploring the trail. It had to be durable, beautifully designed, and easy to distribute while sparking curiosity from the very first fold.
The Printing Solution
Working with PrintingCenterUSA, the Experience Cortland team chose a Right-Angle Tri-Fold Brochure printed in full color on both sides to showcase vivid imagery, maps, and stories.
The gloss finish added a polished, professional touch while keeping the text crisp and easy to read which was perfect for travelers exploring on the go.
Brochure Specs:
- Quantity: 1,500
- Size: 11″ x 17″
- Folding: Right-Angle Tri-Fold
- Ink Color: Full Color (4/4) Both Sides
- Paper Stock: 100# Gloss Text (5 pt.)
- Shrink Wrap: Bundles of 100
The Bureau appreciated the seamless ordering process, fast delivery, and print quality that made their visuals and stories shine.
The Impact
The Cortland Curiosities Brochure has quickly become a highlight of the region’s tourism efforts; guiding visitors along a trail of historical discovery and community pride. Each brochure serves as a conversation starter, encouraging travelers to explore, learn, and share their experiences.
The final result? A professional, full-color piece that captures the imagination and inspires adventure which is a perfect complement to Cortland County’s mission to make history come alive.
Bring Your Hometown Back to Life from Ghost Town to Gold
Communities everywhere can take a page from Cortland County’s playbook. Start by uncovering the stories, landmarks, and local legends that make your hometown unique. Turn those discoveries into engaging print materials that invite visitors to explore and connect. Whether it’s a brochure, map, or walking guide, high-quality print brings your community’s identity to life and gives travelers something tangible to take home. With the right design, storytelling, and printing partner, any small town can transform its local pride into lasting tourism success.
Looking Ahead
As the Cortland Curiosity Trail grows, the Bureau plans to expand its collection of printed materials to highlight even more stories from the region’s rich past. Their dedication to preserving local heritage, paired with high-quality printing, continues to turn curiosity into connection.
At PrintingCenterUSA, we’re proud to help communities like Cortland share their stories in vivid color. Whether you’re promoting tourism, culture, or creativity, we’re here to help you bring your vision to life.
