Industrial or manufacturing businesses use both digital “flipbooks” and paper catalogs to advertise their products. Many companies prefer the digital method, but there is still a lot of value in printing physical catalogs. Many customers and store owners prefer physical catalogs for an easy reference in the merchandise-planning phase. Physical
Did you know that the first catalog was published in 1498? It’s true. An Italian man named Aldus Pius Manutius printed the first catalog when he wanted to introduce his books to Venice. That means that catalogs have been around for over 500 years. That certainly speaks to
Sounds like a simple question, right? But there are many things to consider. How will your brochure be used? Are you trying to increase sales? Increase foot traffic in a museum? Explain your company’s services and pricing? Send mailers to potential or existing clients? Stand out at tradeshows?