How to Turn High Fashion into High Revenue
At PrintingCenterUSA, we take pride in helping artists, designers, and entrepreneurs turn their creative visions into tangible works of art. Print has a unique power to tell stories in a way that digital media cannot. It brings ideas to life through texture, color, and craftsmanship, allowing creators to share their passion in a form that lasts.
One of our recent projects that beautifully captures this spirit is the ESCALA LookBook 2026, a 60-page saddle stitch booklet designed for ESCALA Swim & Activewear by founder Denise Katz. This project showcases how print can elevate fashion storytelling, connecting artistic vision with audience experience in a bold and memorable way.
About ESCALA Swim & Activewear
ESCALA Swim & Activewear was founded by Jamaican-born designer Denise Katz, a creative force whose career began under the label SPUNK Swimwear. With over twenty-five years of experience in fashion design and manufacturing, Denise has built a legacy defined by energy, movement, and empowerment.
Her early work under the SPUNK brand gained international recognition, with collections featured across the Caribbean and Europe. Denise’s designs have graced prestigious runways such as Prêt-à-Porter Paris and IGEDO Düsseldorf Germany. Over the years, she has dressed contestants for Miss Jamaica Universe and Miss Jamaica World, including Lisa Hanna, who won the Miss World Competition in 1993 wearing a SPUNK gold and white swimsuit that made headlines across the globe.
Denise’s creative reach continued to expand when she designed and manufactured the official bodysuits for the Jamaica Bobsled Team during the 2022 Winter Olympics in Beijing, China. Now, through ESCALA, she channels her expertise and artistic vision into a brand that celebrates confidence, creativity, and strength. Visit her about page to learn more about ESCALA!
About the Creator
Denise’s passion for storytelling through design continues to inspire women everywhere. Her collections are filled with color, energy, and emotion, each piece symbolizing courage and individuality.
“My journey in fashion and creativity was sparked by a deep love for theater and dance, igniting a passion to craft bold, vibrant designs that tell a story,” Denise shares. “SPUNK evolved into ESCALA here in North America, and now I am even more excited to expand this vision through social media and printed LookBooks with stunning editorials. Creative and exciting designs empower women to feel confident and unstoppable.”
The ESCALA brand is built on the belief that fashion can do more than just make a statement; it can transform the way women see themselves.
Crush your fitness goals with ESCALA!
The Challenge
When preparing for the 2026 LookBook, Denise wanted to produce a printed piece that would truly reflect the sophistication and artistry of her brand. The goal was to create a publication that would stand out at press events, inspire future collaborations, and serve as a professional portfolio for buyers and creative partners.
She needed a lookbook that could:
- Showcase her latest designs in rich, true-to-life color.
- Reflect ESCALA’s modern, luxurious aesthetic through high-quality paper and finishing.
- Balance beauty and practicality with a compact format ideal for both mailing and presentation.
- Be produced with precision and consistency while staying within her timeline and budget.
Denise sought a print partner who could match her attention to detail, deliver impeccable color accuracy, and bring her visual storytelling to life.
The Printing Solution
Working with PrintingCenterUSA, Denise was able to transform her creative vision into a polished, professional lookbook that beautifully reflects ESCALA’s brand identity.
Booklet Specs:
- Size: 9″ x 6″
- Pages: 60 (Cover + 56 Inside)
- Binding: Saddle Stitch
- Cover Paper: 100# Matte (6 pt)
- Inside Paper: 100# Matte (6 pt)
- Ink: Full Color (4/4) Both Sides
A LookBook turns your collection into a story that showcases your brand’s vision, style, and products in a way that captivates your audience. It serves as both a visual portfolio and a powerful marketing tool that drives engagement and sales. Start designing your LookBook today with our Free Online Design Tool or download the free Adobe Templates to begin creating your own.
The finished lookbook is sleek, vibrant, and professional. Every image bursts with clarity and color, while the smooth matte paper enhances the high-fashion appeal of the photographs. The saddle stitch binding ensures durability and a clean, modern finish.
The ESCALA LookBook 2026 not only showcases Denise’s artistry but also acts as a marketing and branding tool that embodies her vision. The final product exceeded expectations, presenting ESCALA’s designs in a premium and visually stunning way.
The Impact
The ESCALA LookBook 2026 became a cornerstone piece for the brand’s growing presence in the North American fashion market. For Denise, seeing her designs represented so vividly in print was both emotional and inspiring. It reaffirmed that her creative journey, from the stages of Jamaica to international fashion platforms, continues to empower and influence.
Print has given ESCALA a tangible identity that connects directly with clients, collaborators, and fans. Each page is a celebration of creativity and strength, inviting readers to engage not just with fashion, but with the story behind it. The lookbook serves as a bridge between art and audience, capturing the bold energy of Denise’s work in a lasting and meaningful form.
Looking Ahead
As ESCALA continues to expand across North America and explore global partnerships, print will remain an essential part of its visual storytelling. Denise plans to continue using lookbooks, catalogs, and editorials to connect with her audience and inspire women around the world.
At PrintingCenterUSA, we are proud to collaborate with visionaries like Denise Katz who use print to express artistry and authenticity. Her story reminds us that creativity, when paired with craftsmanship, can move beyond the page and into the hearts of others.
Whether you are a designer, entrepreneur, or artist, your story deserves to be shared beautifully. PrintingCenterUSA is here to help you bring that vision to life.
👉 Start Your Project Today!
