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New to Booklet Design? Here's How To Do It Right!

Taler Hill
Taler Hill

New to Booklet Design? We can show you how to get full color booklets at an affordable price!

Thinking about printing a full color customizable booklet? You came to the right place! PrintingCenterUSA will help you learn about what makes a booklet, the different types of booklets available to you, and give you design tips and tricks to get you started on making the affordable booklet of your dreams!

Do you already know what kind of booklet you want to print or have your design files ready?

Click Here to Get Started

What Is a Booklet and What Kind Will You Print?

A booklet is usually a thin, saddle-stitched book with less than 96 inside pages with a paper cover. You can choose a self-cover booklet, where the cover is the same paper as the inside pages, or pick a plus cover which has a little bit heavier card stock. There are many great custom options when it comes to building the best booklet ever, but first you should decide what kind of booklet you are making.

Here are the most popular that we print (with handy definitions in case you were wondering the difference between a lookbook and a photobook): 

Annual Reports: a document published on a yearly basis to provide stockholders, etc with information

Learn More: Annual Reports

Lookbooks: printed sales tool showcasing your products with minimal text

Learn More: Lookbooks

Magazines: usually published on a regular basis; features articles, stories, pictures, essays, etc.

Learn More: Magazines

Photobooks: the same as a memory book - highlights photos, such as school, sports, family, etc.

Learn More: Photobooks

Catalogs: Displays/promotes a collection of products/services to increase sales

Learn More: Catalogs

Yearbooks: annual school memory book printed at the end of the year

Learn More: Yearbooks

Newsletter: short publication telling about recent events/news of interest to special group/organization

Learn More: Newsletters

Programs (events & sports): printed schedule outlining the parts of the event, performers, etc.

Learn More: Programs

Booklets usually promote one particular subject and give you detailed descriptions and information or advertising and can set your company, school or organization apart by making a positive and long lasting first impression.

Using Booklets in a Variety of Forms

Why do you need to print a booklet? A printed custom booklet is an indispensable tool that can be used in an endless amount of ways. Custom booklet printing can enhance and build your identity, encourage growth, increase credibility, and demonstrate that you are an industry expert. Your business, church, school, hospital, and so many other organizations or industries can use full color custom booklets in a variety of ways. There are many reasons why you should be printing booklets, but here are our top seven.

Number 1 Tip for Booklet Design! 

To distribute valuable information to a conference or targeted group of people, like potential clients.


Tip Number 2 for Booklet Design 

To give clients, customers, or any passerby something physical to take home and refer to later.


Number 3 Tip for Booklet Design!


To show off on countertops, kiosks, or lobby rack displays.


Number 4 Tip for Booklet Design!


To give as gifts to family, customers, friends, or sponsors.


Number 5 Tip for Booklet Design!


To assist your business by creating a sales book, product or service catalog, manuals and reference materials.


Number 6 Tip for Booklet Design


To help organize large groups of information in a way that is simple and visual.


Number 7 Tip for Booklet Design!


To market and educate clients or future clients by mailing them directly.


Design Tips

Ok, so maybe you already know why you need a booklet. Maybe you even know what it will be about! Well congrats, because you are ahead of the game and you are in the right spot. Now you just need design help on how to get your information on the page in an attractive way. Many people don’t know where to start when it comes to booklet and catalog design. Follow these helpful tips to make the daunting task of design simple. (If you were so inspired up to this point, and no longer desire to read about our design tips, then feel free to order now!)

Do you have the look you want for booklets?


Number 1, Start by outlining the goal of the booklet.

Start by outlining the goal of the catalog or booklet and focus on what you want to accomplish. Your purpose for the booklet can drastically influence its design.


Number 2, Organize your design around how you intend the booklet to be used.

Organize your design around how you intend the booklet to be used. Sometimes putting together a mock up is helpful in laying out ideas.



Number 3, Put yourself in your audiences shoes.Put yourself in the shoes of your audience. What will attract them? What information do they need? What will keep them turning the pages? Finding the right image for your product is very important. If you use poor quality images your booklet will not have the professional results you are hoping for. There is a plethora of websites that offer copyrighted, free and royalty-free stock photos to fill your creative needs. When you decide to use an image from any website, be sure to read the terms of service to know the rules and regulations and also don’t forget to check for a high resolution.

Number 4, Consider Adding PagesConsider Adding Pages. If you have a lot of information do not try to cram it all into a booklet that is too small. Add a few pages or upgrade to a larger size booklet. You don’t want to overwhelm your audience with too much information.

Online Design

If you don’t have design software and want your job fast, design your booklet online with our free online design tool. You can drag and drop your photos, images, insert your text and click submit. Ok the proof and we do the rest.

Start Designing Now

(If you already have a print-ready file feel free to submit it to us. You are not required to use our templates or our online design tools. We accept Photoshop, InDesign, Illustrator and Adobe PDF files.)

Use Our Free Templates 

We have 40 different page templates available for download. Leave the layout alone or modify the template to suit your needs. These free booklet templates are built for Photoshop, InDesign, Illustrator and Adobe PDF.

We offer free templates to help get you started!

Choose Your Free Template

Printing, Binding & Mailing

Why spend your valuable time stuffing and addressing envelopes and standing in line at the post

office? Our in house mailing services are easy and affordable. Just send us your mailing list and

we’ll take it from there.

From Your Desktop to Your Doorstep!Want to print and mail to every home and business in your market area? EDDM booklet, catalog and coupon booklet printing and mailing works!

We can ship your printed booklets to your event, conference or trade show and they will be there waiting for you. This means you will save time and money. You won’t have to haul the booklets to the event yourself, they will be ready and waiting when you get there.



In Conclusion

100 Percent Customer Satisfaction GuaranteedWow, you made it all the way to the end. You are a trooper and don’t let anyone tell you differently. Just to sum it up, building a booklet doesn’t have to be hard work. PrintingCenterUSA takes the hassle out of designing and ordering, and our prices speak for themselves. Our slogan is fast, easy and affordable printing for a reason, and we have a 100% Satisfaction Guarantee. Our online color booklet printing company offers affordable prices paired with exceptional quality color printing on all of our full color printing services. Check out all of our excellent reviews, and then give our printing services a try. You’ll be glad you did.

Start Your Booklet Order Today

BookletCMYKDesign Tips