Uncategorized
Bulk refers to the thickness of paper.
OR Bulk can also refer to print quantities of 500+.
A typical brochure is similar to a flyer, but folded in either a half fold or a tri-fold. You can also have a booklet brochure, which is similar to a saddle stitched booklet.
Backing up refers to printing on the back side of a sheet that has already been printed on the opposite side.
An accordion fold is a folded product, like a brochure, that is folded in a zig-zag pattern that creates a product that each page flow into the next.
Vectors are graphics that are formed by connected lines, anchor points, and curves to create a solid shape. Each of these elements has a definite position in relation to one another and can be scaled without causing pixilation. Vector files are saved as SVG, EPS, PDF, or .AI and are unlike JPEG, PNG, GIF, etc.
Stock photography refers to a library of professional photographs of common places, themes, people, etc. that can be purchased and/or licensed for specific use. For a list of Stock Photography websites, click here.
Scaling in the design world refers to the growing or shrinking of an image or text while maintaining the original proportions. The opposite of this would be to skew an image or text, which will make your design elements appear stretched or squished. The way to ensure you are scaling instead of skewing is to hold down SHIFT while you are changing the size of your design elements.